Lead Generator

Job Description

The Lead Generator role at Absa Bank Tanzania is a frontline sales support position focused on identifying, engaging, and qualifying potential banking customers for the bank’s products and services. It sits within the retail sales and branch distribution function and acts as a feeder role for formal customer onboarding by relationship managers or sales teams.

In practice, the job is about customer acquisition at branch and field level. You introduce banking products to prospective clients, guide them on required documentation, and ensure their applications are correctly completed and submitted for processing. You also act as the first point of structured interaction between the bank and potential customers, ensuring data accuracy, compliance, and a smooth transition into the bank’s sales pipeline.

Key responsibilities:

• Promote and explain Absa Bank products and services to potential customers.
• Guide customers in preparing and submitting required documentation for applications.
• Verify and certify completeness of customer application documents.
• Forward completed applications to sales managers for review and approval.
• Safeguard customer documents and maintain confidentiality of personal data.
• Provide customers with updates on the status of their applications.
• Gather market intelligence and competitor information from the field.
• Report customer feedback, complaints, and market insights to management.
• Ensure customers are aware of official bank communication channels.

Requirements:

• FETC (Further Education and Training Certificate) in Business, Commerce, or related field.
• Strong communication and interpersonal skills.
• High level of integrity when handling sensitive customer data.
• Ability to engage customers and explain financial products clearly.
• Basic understanding of banking sales processes is an advantage.

In summary, this is a field-based entry-level banking sales role focused on customer acquisition, documentation support, and lead generation for banking products, with strong emphasis on compliance and customer interaction.