SME Liabilities Manager

Equity Bank Tanzania is seeking an SME Liabilities Manager to drive the growth and profitability of its Small and Medium Enterprise (SME) deposit portfolio. The role focuses on acquiring new SME customers, increasing deposits and transaction volumes, strengthening existing relationships, and promoting banking solutions that support both customers and the Bank’s balance sheet growth.

The position is primarily a sales, business development, and relationship-management role within SME banking. The successful candidate will identify business opportunities, mobilize low-cost deposits, promote cash-management and digital banking solutions, and work closely with internal teams to provide suitable solutions to SME customers.

Responsibilities

• Develop strategies for growing SME deposits and transactional balances.

• Acquire new SME banking customers and relationships.

  

• Identify opportunities to increase low-cost deposits.

• Drive deposit-mobilization initiatives in line with Bank targets.

• Monitor SME portfolio performance and growth.

• Build and maintain strong relationships with SME customers.

• Understand customers’ business needs and recommend appropriate banking solutions.

• Strengthen customer retention and loyalty.

• Deepen relationships with existing SME customers.

• Coordinate with internal departments to deliver quality customer solutions.

• Promote cash-management solutions to SME customers.

• Increase the use of digital payment channels.

• Encourage greater transactional activity through the Bank.

• Promote banking products that improve customer experience and profitability.

• Identify prospective SME customers and new market opportunities.

• Conduct customer visits and relationship-building activities.

• Develop strategies to expand the Bank’s SME presence.

• Support sales initiatives and broader business-growth strategies.

• Build networks with SME owners and business communities.

• Track SME deposit performance.

• Monitor customer acquisition and retention.

• Prepare portfolio reports and business updates.

• Analyse portfolio trends and recommend appropriate growth strategies.

• Ensure achievement of SME liability and deposit targets.

Requirements

• Strong understanding of SME banking products.

• Experience in deposit mobilization.

• Experience in customer acquisition.

• Strong relationship-management skills.

• Business development and sales capabilities.

• Excellent negotiation and communication skills.

• Ability to manage customer portfolios effectively.

• Target-driven mindset.

• Strong commercial awareness.

• Analytical and problem-solving abilities.

• Experience in SME banking.

• Experience in retail or commercial banking.

• Experience in liability management.

• Experience in relationship management.

• Experience in banking sales and business development.

What This Role Involves

The word “liabilities” in this position primarily refers to the Bank’s customer-funded balances, particularly deposits. Therefore, this manager is focused on bringing SME money into the Bank and encouraging customers to actively use their accounts.

The role goes beyond simply opening accounts. The manager is expected to:

• Acquire new SME customers.

• Mobilize deposits, particularly low-cost deposits.

• Increase customer transaction volumes.

• Encourage businesses to use digital payment and cash-management services.

• Retain profitable SME customers.

• Identify additional banking needs within existing relationships.

• Meet deposit and business-development targets.

For example, an SME customer may maintain its operating account with the Bank, receive business payments through the account, make supplier payments using digital channels, and use cash-management services. The Manager's responsibility is to deepen that relationship and increase the overall value of the customer to the Bank.

Ideal Candidate

This position is best suited to an experienced banking professional with a background in:

• SME Banking

• Relationship Management

• Retail Banking

• Commercial Banking

• Liability Management

• Deposit Mobilization

• Banking Sales

• Business Development

Candidates should be able to demonstrate measurable achievements such as deposit growth, new-customer acquisition, portfolio growth, transaction-volume increases, customer retention, or achievement of sales targets.

How to Apply

Interested candidates can view the vacancy through the Equity Bank Tanzania careers platform:

Applications should be sent to:

Application Deadline: 21 August 2026

Conclusion

The SME Liabilities Manager role is a strong opportunity for a banking professional with proven experience in SME customer acquisition, deposit mobilization, relationship management, and banking sales. The strongest candidates will combine excellent customer relationships with a strong commercial mindset and a demonstrated ability to grow deposits and transactional banking business.